THE latest food outlet opens at intu Lakeside this week when Shake Shack throws open its counter on Thursday, 16 May at 6pm
It will be the tenth Shack in the UK and second outside London and everyone’s invited to the opening which will feature a break dance performance, with the first 100 guests treated to limited edition tote bags & note books by illustrator Kate Prior.
Shake Shack is an American fast casual restaurant chain. It started out as a hot dog cart inside Madison Square Park in 2001, and its popularity steadily grew and is now a well known brand name across the world, selling fast food including burgers and hot dogs.
A speciality is its range of ‘concrete’ deserts – based on frozen custard. The Lakeside Shack will be spinning up frozen custard concretes in collaboration with local purveyors.
- All You Need Is Lakeside – Chocolate custard, fudge sauce, ST JOHN chocolate hazelnut brownie, Paul A Young chocolate chunks, and chocolate sprinkles;
- The London Orbital – Vanilla custard, chocolate toffee, Paul A Young chocolate chunks, salted caramel sauce, and malt powder;
- Pie Oh My! – Vanilla custard and a slice of seasonal Outsider Tart Pie.
As part of Shake Shack’s mission to Stand for Something Good, the Lakeside Shack will donate 5% of sales from Pie Oh My! concrete to support Open Door, an independent charity providing help and support for children and young people in Thurrock since 1979.
Shake Shack teamed up with illustrator Kate Prior to create an art installation inside the Shack. The prominent piece shows off Prior’s signature style by creating a playful world of characters interacting with both Shake Shack elements and the local Lakeside community.
Shack fans will be able to get their hands on all the classics, including the signature ShackBurger®, ShackMeister and SmokeShack, in addition to special menu items that can only be found at the Shake Shack Lakeside Shack.
A critically acclaimed, modern day “roadside” burger stand, Shake Shack has earned a cult like following around the world. A fun and lively community gathering place, Shake Shack is known for its 100% Aberdeen Angus beef burgers, griddled flat-top dogs, fresh-made frozen custard and crispy crinkle cut fries, beer and wine, and more.
The Shack will be located in the Eatery on level 3 in Lakeside’s modern food court (Unit 413 and 414, West Thurrock, Essex, RM20 2ZJ).